Before, During & After – Right Times To Make An Impact
If you want to make the most substantial impact on people’s minds, you have to keep them with you from the first moment till the end.
One of the exciting ways to impact people’s minds is to take pictures before, during, and after an event. It creates the vast panorama of interconnectedness that keeps the viewers engaged in change portions.
Why Should You Integrate Before, During & After Photos In Your Photography?
It is no secret that the human eye loves to know what happened behind the scenes and how things turned out to be very smooth in the end.
To get more insight on this topic, let’s discuss some solid reasons for taking before, during and after photos.
Eliminates Doubt & Improves Faith
No other thing can give the full confirmation to the clients as the before, during and after the pictures, when customers see how you perform the work and how excellently you can bring the results, they understand why you get so many recommendations.
To demonstrate the complete transformation, you should focus on very high-quality aerial photography and use drone technology to give the most transparent view of what the customers want.
Without before, during and after images, most potential customers doubt and want to know how you get the job done and what your strategies are from the input process to the output.
Allows Your Customers To Live In The Moment Of Change
The research has revealed that before and after pictures get 60% more attention from the people than the other images designed for marketing purposes.
The good news is that there are unlimited ways of taking the panoramic images that hit the viewers right off the bat. For example, the way aerial photography has changed the trend is fantastic. It has become super easy for the customers to understand what is being investigated.
It gives them an accurate idea of what they will get and how precisely you created the great transformation. It will help them in making the purchasing decision with confidence.
Keep Your Customers Updated
People never make a purchase immediately. They want to know more about the product, especially when they want to know how it works, the features, and its specifications.
Nowadays, people are more geared towards images and videos and do not prefer the written stuff. Moreover, language differences also make it difficult for people to comprehend all the deeper details of the products in the written article.
With the power of before, during and after videos,
- You can reach out to the universal audience.
- You make it possible for everyone to understand your product and its works.
- You save the time people have to spend while reading the detailed reviews and figuring out the things they want to know.
This is possible only when you know how to use aerial photography, especially drone technology, in keeping your customers up-to-date.
Storytelling Through Imagery Always Has An Impact
When you post before, in progress and after photos about an event or a project, it becomes the story that revolves around our work. The impact of the strong storyline in the promotion and marketing of the businesses can never be denied.
It is not only a fun way to show what you have done but is also the most powerful visual marketing tactic you can use.
Investing in drone technology can further help you achieve your goals effectively and assist you in generating early interest in the events and other occasions.
Using Drone Technology To Take Before, During & After Images Work For Every Business
You may use a high-resolution camera to show how you can renovate the kitchen or the bathroom. Still, the more panoramic, transparent and universal photography for the outdoor events and ceremonies is not possible without the right and appropriate use of drone technology.
Example # 01:
For example, suppose you are a home moving company in Yorkshire and want to show how you can help in the home packaging and moving. In that case, you can use drone technology to reveal to people your strategy to accomplish the packing and moving a task from the beginning till the end.
It will feature how your workers did their best to properly packing and loading the objects (before moving pictures). “Before picture” will reveal the confusion was prevailing in the old home and the chaos.
“In progress pictures” will feature how your team managed to cover all the confusion and ensure the maximum safety of the belongings. People see them working and carrying out the packing and moving tasks. Further, you can also share the loading and travel images.
In the end, show the after images that will show how safely and carefully you have uploaded the project and how happy the customer was.
It will make a huge difference.
Example # 02:
Home construction businesses can also take advantage of aerial photography. First, they can share the images with the complete flat piece of land. The in-progress photos reveal how you started work and what machinery you used at the construction site, how many workers were there, etc.
In the end, you will share the images of the beautiful villa that you and your team has constructed and designed.
Example # 03:
A roofing company can also share the old and worn-out roof images, the in-progress work, and the photos after the roof are replaced with the new one.
The pro tip?
Do not forget to share in the end how you have made it easier for your customers to get the job done within the time frame.
It is imperative to share it on your social media profiles such as Facebook, Instagram, Twitter and LinkedIn.
A small message will create a huge impact.
For instance,
“It took only one hour to achieve the final result.”
“See how we have nailed it within two days.”
” We deliver the results and ensure the satisfaction.”
Final Verdict
Keep in mind that taking before, during and after pictures is an old marketing tactic, but the only thing that makes the difference is how powerful before, in progress and after images you have to share with the world.
It is possible only when you make the right and excellent use of aerial photography, especially drone technology.
This is undoubtedly the most efficient and 100% working technique that any business can use to deliver mind-blowing results.